Three music videos that don't have enough views

 I thought i'd do a little write up to shine some light on some artists that don't get enough love. As much as I hate the term 'under rated', I can't help but call these artists very under rated. I guess the first thing to discuss before I give you this list is to define what 'not enough views is'. Of coarse this is just a matter of perspective, and to a new artist getting 10k views is an achievement.But for the sake of this article i'm going to be looking for videos with under 25k views. As Aus hiphop fans, we live in a time where there seems to be an unlimited supply of new artists and new clips coming out, and as hard as it is for some of us to admit, numbers are everything. I know there are a lot of people, especially artist, who hate this mindset but its just the reality, numbers are how we rate the impact an artist has had on the scene. 

Isaac Puerile - 2012 

Starting off this list we have Isaac Puerile with this absolute movie. So many things I can say about this one. 2012 is a nostalgic concoction of pig latin, high school throwbacks and reminiscent bars. The beat is as straight forward as the concept of the video, with a melancholy and almost haunting flute running throughout. Running a muck, jigging school, racking from the corner store - so much of this video is a throwback to growing up in Sydney in that in-between stage between the innocence of childhood and the seriousness of adult life. Joseph Plumb's production on the video is top level, the way he's able to tell a story about nothing is awesome - isn't that what being that age is all about? doing nothing but it still feeling like a movie - I love this clip and the fact that it only has 4k views is fucked up. This video makes me feel a way and thats what any good video should do. I look forward to hearing Isaac's feature on Nter's up coming album.

Pronto - One Day

This clip is my favourite Melbourne song in years. If this song doesn't put you in a good mood nothing will. The addictive chorus leaves you wanting more and the wavy beat reminds me of a Flat Bush Zombies track. Although Im usually against American accents in Australia, i can look past it on this one, because it's so goddamn catchy. Pronto seems to be one of the most exciting artists on 66 Records and it's criminal that he doesn't have more music out. I honestly don't know if he still makes music. This one will definitely be getting pumped a lot this summer.  

Jose Halftime - Lesko

To finish of this list we're going to the West Coast. Perth rapper Jose Halftime has been doing his thing for a while now. I actually wrote about him a year or two ago and its sick to see he's still doing his thing. Jose sticks to his guns on this one going with a boom bap beat. While this choice might not be wise in terms of getting numbers, it shows a level of integrity and self confidence that can sometimes be hard to find these days. Jose delivers ice cold, introspective bars with a calm but rhythmic flow. The video is simple but still pays attention to detail, utilising really cool colours. I hope to see more of Jose Halftime to be honest.